{"product_id":"casio-g-shock-men-quartz-purple-dial-analog-digital-resin-watch-g1710","title":"G-Shock Men Quartz Purple Dial Analog-Digital Resin Watch G1710","description":"\u003cp\u003eTake your daily training to the next level in both style and comfort with a G-SHOCK specially engineered for urban sports. Find more joy in your workout with the GBA-950, which comes packed with practical features to support your training regime. Use your smartphoneâ€™s GPS functionality to adjust distance measurements, after which the watch can track your pace even without a smartphone connection. Use the Auto Lap feature to automatically keep track of times over a set distance, and tap into the dedicated app to easily manage life log data, review activity history, and more. The bezel and band are seamlessly molded into a single exterior piece, providing robust protection for the carbon fiber-reinforced resin case. The band construction, designed for maximum flex, delivers an even more comfortable fit on the wrist. Additionally, the adhesive glass attachment allows for a more compact lug design, enhancing the sharp silhouette from the bezel to the band. The new band design was developed in collaboration with OUTSENSE Inc., a leader in the field of â€œorigami engineering.â€ Their insights, gleaned from the art of paper-folding, deliver a band with depth and dimension, and an exceptionally comfortable fit. Precisely analyzed mountain and valley fold angles in the bandâ€™s base sections pull outward to the left and right, ensuring the case fits snugly against the wrist on the underside of the bandâ€™s wave-shaped base. Key resin components used in the bezel and band are also made of bio-based resin, a material expected to help reduce environmental impact. Sync with your smartphone via BluetoothÂ® for precision timekeeping, simple notification (sound alert), step counts, and more. Offering a 2-year battery, this watch is ready to help you with everything from managing daily health to boosting your running endurance â€” all with a fashionable sporty look. About Origami engineering Origami engineering is the scientific and engineering study and application of traditional Japanese paper-folding techniques. 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